Hi, I’m Lena, an Albanian female brand and commercial photographer in NYC.

I grew up in a culture that used to suppress women of their dreams. It placed more value on beauty, a good husband, and motherhood. I moved out of my family home in Michigan at age 21 and set out to define what success looks like for myself. I knew from a young age that I was too ambitious and stubborn to settle for the traditional life society had laid out for me as an Albanian woman. If we really only get one life to live, I was going to live it on my own terms. I lived in New York City and then Albania, modeled, studied music and marketing, learned photography, and took up travel blogging…it’s been a wild ride, my friends.

Fast forward to now, I’ve traveled the world, worked alongside incredibly talented creatives, and did the inner work necessary to create the career I’ve always dreamt of.

I started as a travel photographer (which is still a huge passion of mine) and worked my way to dabbling in every area photography has to offer.

But what truly lights me up from the inside out (aside from traveling) is supporting women entrepreneurs that are working on their dream business. I believe a woman’s value doesn’t just lie in motherhood and beauty, but also a fulfilling career (if that’s what they feel called to do).

I’ve always admired ambitious women. They inspire me to be better and they make me realize what’s possible. My mission is to photograph the mindful coaches, CEO’s, thought leaders, creatives, public figures and more to build confidence and create the empire they deserve.

Since starting my photography business…

I’ve worked with Forbes, Dior, and Rachel Zoe.

I’ve been able to travel the world taking photos for clients and my brand

I’ve been able to photograph many women entrepreneurs

And the journey continues!

YOU’RE PASSIONATE ABOUT YOUR BUSINESS AND YOUR APPEARANCE ON SOCIAL MEDIA. YOU UNDERSTAND THE VALUE OF A GREAT PHOTO AND A GREAT WEBSITE. YOU WANT TO PORTRAY YOUR STORY TO YOUR AUDIENCE. YOU ARE MINDFUL AND GENUINE ABOUT BUSINESS AND PEOPLE AND YOU VALUE KINDNESS.

I take impactful photos that represent who you are and your business. My goal is to help you attract the clients that you’re dreaming about.

Do you have a vision but can’t figure out how to bring it together? Are you shy in front of the camera?

Do your photos need to be updated to reflect where you’re heading?

I’ve been a model as well as a photographer for 10+ years now, so I know what it’s like to be both in front of the camera and behind it. I know the best angles and lighting to bring out your highest self. My clients walk away with confidence and excitement towards using the images we create that will grow their business.